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Book
ISBN- 81-261-2342-7

DEVELOPMENT OF JOURNALISM
SEEMA SHARMA
Development of Journalism contains fifteen chapters covering the evolution and development of journalism in India. It is really some great statesmen who were instrumental in development of journalistic trends. This book portrays vital issues in the domain of journalism. CONTENTS . Introduction . Historical Background . Gandhi's Legacy . The Stalwarts . Major Players . March to New India . Freedom at Last . Post-Independence India . New Trends . Growth and Promotion . The Correlationship . Period of Trial . JP's Role . Perspectives and Prospects . Conclusion; etc. A dependable reference book for academics as well as professionals in the field.
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Book
ISBN- 81-261-2344-3

JOURNALISM AND PRESS
SHAHZAD AHMAD
Journalism and Press, as suggested by the name of title consists of valuable readings on the theme. Designed as a reliable text for students and professional in the field, this book contains sixteen chapters. CONTENTS . Introduction . Salient Features . Production Stages . Book Production . Offset Printing System . Screen Printing . Film Process . Inks for Printing . Production Tasks . Binding . Printing Industry . The Organisation . Newspaper Industry . Relevance of Print Media . Publication of Newspaper . The Censorship; etc.
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Book
ISBN- 81-7488-679-6

ORGANISATIONAL BEHAVIOUR
V.V. SUBRAMANYA SARMA
Organisational Behaviour is an emerging discipline. It attempts to shed light on human behaviour in organizations. The complexity in understanding human behaviour required an academic discipline to suggest solutions to behavioural problems. While behaviour is unique, its understanding requires multidimensional approach. Organisational culture, climate and external environment influence behaviour. And the behavioural consequences largely determine the effectiveness of organization as a whole. Behavioural conflicts are kindled by faulty organization structure, whereas, sound organization structure paves way to organizational effectiveness. In Public Enterprises the problem of misunderstanding behaviour arises out of inappropriate organizational design and ineffective leadership styles of managerial team. The problems of Public Enterprises are more brought to limelight due to globalisation, economic reforms and promotion of private sector enterprises. Thus the study combines both theoretical and practical approach to understand the complex human behaviour. The main themes discussed herein are: Organisational Behaviour- Concepts and Models; Leadership Styles and Contingency Behaviour; Organisational Process and Leadership Attitudes; Effectiveness of Organisational Process, etc. The book helps planners, policy makers, academicians and students to a greater extent to bridge the gap between theory and practice.
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Book
ISBN- 81-261-1797-4

MANAGEMENT OF HEALTH SERVICES
SUDHANSHU SHEKHAR
In the present work an attempt has been made to discuss in detail about management of health institutions in our country. How effectively the health care systems can function in a sustained manner? The proper health planning, monitoring and evaluation are also missing in our present health service delivery system. MIS in the another weak component and information for better management is also an urgent felt need of the hour. Decentralized health planning and dimensions of health planning are also untouched area on which the present work discuses in detail. Certainly, the present volume will be of immense use of all those who are working in this area.
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