The essence of managerial excellence lies in achieving success as much as in avoiding failure. Managing a business organization is no exercise in soft options. We cannot part from the dictum that 'One's food is another's poison and vice versa and successes are often achieved at the expense of others.' Despite the presence of laws to prevent business related excesses, successes in the market place are built more often than not on the power of exploitation of one kind or another. The business cannot and should not be divorced from the community at large and this must respect the essence of ethics. Business policies and practices must seek to combine commercial powers with social accountability. This, indeed, is the basic agenda of business management. Effective Business Management contains highly useful information on some vital issues like business system, organizational structure, planning, decision making, international business, control, safety management etc.

With the changing scenario of business globally, 'Food Industry' has grown as a full-fledged industry Earlier it was appended to hotel business only. As such emerged the discipline of Food Service management. To meet the requirement of students and teachers besides the professionals in the field, very succinct, useful and scientific information is compiled and presented here in this book. Amidst the plenty of literature scattered here and there this book is unique which categorically presents scientific interpretation of most vital issues like catering functions, food safety and preservation, catering management, food storage and control, food service systems, food convenience, and classification of foods, etc. Thus, this will prove a veritable mine of information.

Communication is the activity, which has enabled human beings to develop the civilized society we know today. The importance of communication in business becomes more parent when we consider the communication activities of an organisation from an over all point of view. These activities fall into three broad categories of communication: internal-operational, external-operational, and personal. Concept of communication, strategies in communication, types of communication, organization communication, interviewing techniques, language and human progress, and non-verbal communication etc., are some vital issues elaborately explained in the present book.

In the present age of computers and information technology revolution entire scenario of conducting business has undergone drastic changes. And computer language has become the global lingua franca. The computer communication nexus is churning out innovative knowledge services and products. As such a modern manager has to equip oneself with perfect knowledge of computers and computer management. General introduction, computer network, software system, hardware organisation, disk utilities, file management utilities, internet management, network management and many more topics are given elaborate treatment in this book. Undoubtedly, this will prove vade mecum to all the professionals and academics alike.