The subject of Financial Management of State Road Transport is a very important one in the context on the role of Public Undertakings in development as well as in achieving of the objectives of planning. At a time when passenger road transport undertakings are being criticized for the heavy losses due to unprecedented constraints and crisis in managing their financial problems, it is necessary to have analytical studies about the financial performance of these undertakings. The purpose of this book is to evaluate the financial performance of State Road Transport Corporations by adopting various tools of analysis such as financial ratios, funds flow statements, cost of capital, capital structure, cost effectiveness, cost fare inter-relationship, etc. It exhaustively discusses various factors affecting the financial performance such as capital structure, cost fare inter-relationship, material efficiency, tax burden, physical and operations performance, profitability, social obligations, etc. It also deals with the inter-firm comparison of financial performance of MSRTC with APSRTC and GSRTC. The comparison has been done through the use of selected indicators of financial performance such as capital structure ratios, liquidity position, cash generation ability, material efficiency, etc. Hopefully, conclusions drawn will have optional utility for the SRTCs, Government Planners and policy makers. This book will be useful to the researchers, Institutes of Road Transport, economists, Administrators, planners, Government and all State Road Transport Corporations in India.

Tourism in recent times has shown phenomenal growth. This has emerged as flourishing industry with bright prospects. This book is designed as an introductory text, highlighting all salient features of tourism in historical perspective. CONTENTS . Introduction . Historical Backdrop . Planning and Development . Tourism Marketing . Tourism Promotion . Economic and Social Significance . Tourist Accommodation . International Organizations . Role of State . Indian Tourism . The Finances . Destination Promotion; etc.

Evolution of the concept of tourism marketing can be associated with the various business and social changes, which have occurred since the introduction of industrialization. This book on tourism marketing is designed as a reference-cum-text for students, teachers and professionals. CONTENTS . Introduction . Tourism Through the Ages . Evolution and Development . Scope and Sphere . The Components . The Promotion . Tourism Product . Information Series . Indian Market . Element of Distribution . Exhibitions and Fairs . Business Routine . The Automation . Evolution of Demand; etc.

The recent rapid growth of demand for tourism is caused due to economic, social and technological developments. In a way, democratization of leisure pursuits is yet another factor of tourist traffic growth. This book intends to explore principles of tourism development. This will prove high informative and useful for academics and professionals in the field. CONTENTS . Introduction . Planning and Development . Tourism Organisation . Tour Operations: Purchasing Qualities and Discounts . Travel Agencies . Management and Marketing . Passenger Mobility . Air Transport . Role of Information Technology . Geographical Effect Tourism for Business . Role of Technology; etc.